Hardware door locks have innovation to make a leap

For hardware manufacturers, there is often a misunderstanding of thinking: hardware door locks are an industry with a low technical threshold. If they copy the products of big brands, they can succeed, and they can also succeed. Therefore, when developing products, focus on some companies with good brand reputation and imitate them. This will cause the entire market to become very homogenized. Large companies and small companies fall into a strange circle at the same time. However, as the economy develops This phenomenon is gradually changing, and more and more small businesses are beginning to realize that imitation is becoming more and more difficult.

Changes in consumer perceptions: Recognize brand and emphasize quality

Consumers of the older generation pay attention to price when buying hardware door locks. They believe that the quality is the same. Price is the concept. However, as the post-80s generation has become the main force in decoration, brand awareness is gradually strengthening, and they realize that door locks are also very important. The technological content and aesthetic standards. Therefore, when choosing, pay attention to big brands, such as Bangpai Hardware, a strong brand of hardware door locks, which has unique taste in quality and design. It not only looks elegant and beautiful, but also is convenient and comfortable to use and has a sense of security. Although some knockoff products on the market look similar in appearance, they are not favored by the new generation of consumers because of the lack of technology content and the inability to grasp the exquisite details.

Traditional grocery store hardware franchise stores are declining, and image specialty stores have become mainstream

The image of the traditional hardware store has always been known for its dirty, messy and poor products. The products are piled up like a mountain, and the age is old. Moreover, the quality can not be guaranteed at all, and the after-sales service is also very poor. Now replaced by modern supermarket-type brand specialty stores, the products are neatly arranged, clearly marked with prices, and there are sample rooms for comparison. The core technology is displayed in terms of quality, so that consumers can buy with confidence. According to the franchisees of Bangpai Hardware, most of the people who come to the specialty store to buy hardware door locks are young people, who value the personality, appearance and quality, and understand the technology of hardware door locks, and they are also very familiar with new technologies. So business is good.

The high-tech content of big-brand products is getting higher and higher, and small companies cannot imitate them

Aviation materials, hundreds of processes, unique anti-theft design, etc., these hardware door locks, which are getting deeper and deeper into the core of science and technology, make it more and more difficult for the previous copycat companies to imitate. The only appearance makes customers unable to generate trust. I entered a dead end with four differents. I didn't have any technical innovations, no craftsmanship, and now I can't imitate the high-end, so I'm caught in the embarrassment of development.

Regarding the future of hardware door locks, the industry believes that in the next five years, some powerful brands such as Bangpai Balot, Dinggu will gradually rise, and a large number of small enterprises will be eliminated. The hardware market will be further regulated, which is a good thing for the entire industry.